The issue

Our client, an old economy manufacturer, a sleeping giant which main product is having a rough time, is trying to innovate and hack its own R&D that focuses only on its core product.

Our solution

After analyzing the internal innovation process, we recommended to open a start-up incubator in Paris, the most active Europen start-up hub. We built partnerships with schools and universities along an innovation plan based on user experience, retail and personal data.

Our results

34 projects assessed.
6 projects incubed.